Case Study

Kingsleigh Primary School

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Kingsleigh Primary School

Kingsleigh Primary School is a modern infant school situated in Bournemouth. With new facilities, the school has undergone a transformation in recent years with increased pupil numbers. The school’s three core values are Respect, Aspiration and Belonging and these are central to life within the school.

Through high and consistent expectations, the school believes that every child can work to the best of their ability and acquire the skills to meet the challenges of a rapidly changing world.

what they wanted?

With the development of new facilities, the school was keen to capitalise on these and raise its profile across the local community.

Their key requirement was to implement some regular PR activities, to keep the school within local parents minds.

The school was also keen to show off some of its activities and improve communication to existing parents.

what we did?

To understand where the school was, and where it wanted to be, we undertook a marketing strategy review to identify some key objectives for the school and how they could go about achieving these using marketing activities.

Having identified the way forward we then provided PR support via a monthly support package, including press releases and editorials.

To help communicate to parents, we also produced a prospectus video for the main school, and a video for the Reception Year.

videos

press releases

Kingsleigh celebrate 50 year anniversary

Kingsleigh Primary School in Bournemouth is celebrating 50 years since the Junior School was founded. To commemorate the occasion, the school has been working with students from Bournemouth University to put together an archive of memories, including photographs and soundbites from people in the community who have attended the school.

Kingsleigh open their new Library

Kingsleigh Primary School in Bournemouth have celebrated World Book Day in style, with the opening of their revamped school library. Helped by children’s TV character ‘Horrid Henry’, the two youngest and the two oldest pupils in the school assisted Head teacher Richard Gower in cutting the red ribbon to the new facility.

photographs

editorials

“The Collective have been brilliant for us. They have helped us with PR for the school, with our website and also with video and setting up our YouTube channel. They certainly know their stuff and I would thoroughly recommend them“

Richard Gower, Headteacher, Kingsleigh Primary School

how we can help

We understand that every school is unique and every school that we visit has something truly special about it. It’s our job to make sure that your prospective parents and your community know that too. Our marketing team have the experience, the skill set and the passion to bring your school alive both in print and online.

“A professional video will engage and attract prospective parents, and can be used across a range of media platforms. A video prospectus will capture the attention of your audience and create a lasting impression”

– James Howes, Video Director at The Collective

As the team all have children in education, we share a passion with schools and understand what is required to make a school stand out. Our marketing support is focused on; Prospectus and other design, literature, social media, video, photography, PR and Ofsted compliant websites. We will visit you and your school to discuss how we can support you and find out what you need – to book an appointment please call 01202 683833

come and visit

contact us

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Bayside Business Centre
Sovereign Business Park
Willis Way, Poole
Dorset BH15 3TB

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+44 (0)1202 985186

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team@thecollectivegroup.co.uk

Message Us



Bayside Business Centre
Sovereign Business Park
Willis Way, Poole
Dorset BH15 3TB



+44 (0)1202 985186



team@thecollectivegroup.co.uk